About Us

We do business differently.

Our company was founded in order to do two things:

  • Increase awareness of sudden cardiac arrest and the lifesaving devices of AEDs and defibrillators, and
  • Effectively support nonprofit organizations whose missions we wish to see prosper.

We believe business can be conducted in a more conscientious fashion from the ground up. Specifically, commerce can evolve in a way that enables both buyer and seller to support organizations determined to making the world a better, safer, cleaner place.

With each and every sale, at least 1% of our gross sales - online and off - are donated to nonprofit institutions from around the world. We even show you the minimum that will be donated for each product, enabling you to more clearly understand where your dollars are going.

That number, no matter how big or small it may be, allows you to not only feel good your purchase, but also enables your voice to be heard and your support given to those in need. It keeps you coming back, and it keeps us looking forward to another day at the office, knowing that in that day or with this purchase, well be helping those in need.

Transparency | Our Inner Workings Laid Bare

Rather than running our business just as they were twenty-plus years ago, we believe we can be profitable and support worthwhile humanitarian efforts by utilizing the power of the Internet. Technology has changed the way business can be conducted, and rather than lining our own pockets, we can in turn do some good.

Significant savings can be made by NOT acquiring a large army of employees in a mid-Western warehouse, keeping stock of warehoused inventory and enjoying corporate luxuries. Whenever possible, we drop-ship our merchandise directly to you, meaning that your order is delivered to your doorstep directly from the manufacturer. What this means is that we dont make as much as our competitors do, but were able to dedicate our efforts elsewhere.

Saving And Improving Lives With Each Sale | Our Dedication

We are determined to leave a positive impact from our existence as a business. Rather than focusing on diversifying our investment portfolios and filling heated garages with showcase cars, we decided from the beginning to do things differently.

From our foundation up we have made sure our dedication to improving the world around us is included in each and every sale. We know how to sell products online and offer incredible and personable service to each and every customer, but rather than bask in the possibilities this could afford us by our lonesome selves, we want to make sure there are others that benefit from our efforts.

We are a proud member of 1% for the Planet from our inception, an organization were proud to support. In addition to donating the minimum 1% of gross sales to nonprofits committed to preserving the planet for generations to come, we go above and beyond and donate as much as we can, whether monetarily or through AED donations, whenever possible.

With each and every sale you're able to clearly see the minimum donation that will be made to an accredited nonprofit organization. We strive to feature a number of different nonprofits that may strike a chord with each and every customer, enabling you to personally choose what nonprofit organization receives 1% gross of your purchase with us.

That's our mission: to sell lifesaving devices while effectively supporting nonprofit institutions worldwide. Commerce with comfort, we say. A difference can be made by each and every one of us, and with every purchase you can buy with confidence, knowing that you're increasing not only your own preparedness, but also helping enhance the world in some positive way.

Exceptional Customer Service. Guaranteed.

We pride ourselves for providing our customers with simply the finest in customer service. Anyone making an effort to enhance the safety of their surroundings and potentially save lives we want to support in any way possible.

This is what we do, from start to finish, every step of the way. For each and every one of our customers, big or small.

Don't be surprised if we send you to a competitor or tell you an upgrade isn't in need. We provide our customers with the respect and honesty that we would appreciate from other businesses.

Want More Information? Contact Us!

Have questions about a specific product or simply want to discuss the best approach for you and your unique needs? Then contact us! We love to hear from you.

We're in the office from Monday through Friday, 7:00 AM - 7:00PM Mountain Standard Time. You can reach us by phone toll-free at:

Send us your questions, your comments, your concerns – anything and everything. We promise to get back to you within one business day. Oftentimes we're able to respond in a matter of hours, if not minutes.

Contact The Founder

Want to speak to the Founder? No problem. Work with the man-in-charge by emailing: [email protected]

Our policies are universal, so expect to receive a response within one business day; oftentimes - even with the Founder - only within a matter of hours.

Follow Us

Looking to keep up-to-date and in-the-loop? Follow us on Facebook and Twitter. We provide our friends and followers with the latest AED news, from our recent saves, new products, statistical data and more, in addition to the occasional promotion we make available only to our friends and followers through out social media efforts.

So friend us. Follow us. We love expanding our family as we all share the same goal of attempting to save lives through AEDs, in addition to making the world a better place all the while.